Privacy Policy

Last Updated: April 2026

1. Introduction

Welcome to ClrWtrCo. We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website and tell you about your privacy rights.

2. The Data We Collect

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

  • Identity Data: includes first name, last name, and title.
  • Contact Data: includes email address and telephone numbers.
  • Technical Data: includes internet protocol (IP) address, browser type and version, time zone setting and location, and other technology on the devices you use to access this website.
  • Usage Data: includes information about how you use our website and services online, gathered through third-party analytics (like Facebook or Meta Pixel).

3. How We Use Your Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • To register you as a new customer and contact you regarding a quote.
  • To manage our relationship with you.
  • To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you (e.g. through the Meta Pixel).

4. Third-Party Tracking & Cookies

We use third-party tools such as the Meta (Facebook) Pixel. These tools use cookies, web beacons, and other storage technologies to collect or receive information from our website and elsewhere on the internet. They use that information to provide measurement services and target ads.

If you wish to opt-out of the collection and use of information for ad targeting, you can do so through industry initiatives such as the Digital Advertising Alliance.

5. SMS & Mobile Information Protection (A2P 10DLC Compliance)

Mobile Information Non-Disclosure: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

ClrWtrCo (Clear Water Co.) collects mobile phone numbers solely to communicate directly with homeowners regarding requested services, including:

  • Free in-home digital water testing appointments and schedule confirmations
  • Water diagnostic reports and equipment quote delivery
  • Technician dispatch, arrival notifications, and installation coordination
  • Customer care inquiries and service maintenance updates

SMS Program Terms:

  • Opt-In Consent: You provide consent to receive SMS communications when you submit your phone number via our web intake forms, quiz funnels, or direct phone inquiries and check the SMS consent box. Consent is not a condition of purchase.
  • Message Frequency: Message frequency varies based on your requested appointment and ongoing service communications.
  • Rates: Message and data rates may apply depending on your mobile carrier and wireless plan.
  • Opt-Out Instructions (STOP): You may opt out of SMS messaging at any time. Simply reply STOP to any text message received from us, or text STOP to (469) 209-9452. You will receive one final confirmation message confirming you have been unsubscribed, and no further messages will be sent unless re-initiated by you.
  • Customer Support (HELP): For help or assistance with our text messages, reply HELP to any text or contact us directly at info@clrwtrco.com or (469) 209-9452.
  • Carrier Disclaimer: Mobile carriers (including but not limited to AT&T, T-Mobile, Verizon, Sprint, and regional carriers) are not liable for delayed or undelivered messages.

6. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorized way, altered or disclosed. We limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.

7. Contact Us

If you have any questions about this privacy policy, our privacy practices, or your mobile data, please contact us at: